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Income Report Roundup – Oct 2019

October is typically a great month for online business! People are back from vacation, no BIG holidays and the weather isn’t always amazing so lots of people pushing to have a big Q4! 

The team internally has been especially productive in October and we were able to hit publish on some BIG guides here at my blog. 

There are a few growth opportunities the team is busy working away on and I am very excited about! More on these will be revealed over the coming months. 

#1 takeaway – Invest for Growth – Several of the sites covered here have invested money in various areas to grow their businesses. Although it resulted in decreased net income for some, the additional growth potential has set them up for more potential future success. They have invested in areas such as:

  • Advertising – Advertising your website can be highly effective in growing traffic. The key is knowing your target audience and crafting a campaign that reaches them effectively. Many entrepreneurs on this list have found a lot of success with Google ads.
  • Content Creation – One of the most effective SEO strategies for your blog is to create strong, relevant content. Some entrepreneurs used October to invest heavily in freelance writing to publish more and more content and drive traffic.

Quick October Update on my End:

  • MotionInvest made some pivots and has continued to be able to buy and sell great sites!
  • Transition month here in Canada with the bikes going away and getting the ski gear out!

My Reason for This Round Up:

When I started my online entrepreneurship journey I took a lot of inspiration from others that were sharing everything they did online. Seeing that people like me were making REAL money and that the opportunity to replace my day job was possible. 

It has been 3 years since I left my day job – https://authoritywebsiteincome.com/quit-my-job/

The more transparent the report the more I appreciated and was motivated by it. 

Over the years I have tried to be as transparent as possible sharing along the way my goals, business successes/failures and the ultimate results(profits). 

After years of sharing monthly income posts I decided that it made sense to stop these… a decision I actually regret as I wish I had found a way to keep sharing some of what I was doing. My reason was as my online world and “real” worlds became more tangled.  

Looking at many of the people that originally had an income round up they have also stopped. Namely the most famous in the space Pat Flynn no longer does income round ups. 

I will cover…

  1. List of inspiring income report posts and how they earned their profits
  2. Recognize motivating people showing not just telling people the results they are achieving
  3. Learn from others – What the key learning is from the people

Last Month Profit – $20,374.95

Name – Ron Stefanski

Website – onehourprofessor.com

Business Model – Authority Affiliate Site      

Income Report – http://www.onehourprofessor.com/october-2019-monthly-income-report/

Key Lesson(s):

  • October was the best month Ron ever had!
  • Ron began to use Google AdSense auto ads on his websites, which he accounts for about a 10% increase in revenue! Great return on investment.
  • Ron began to invest heavily in YouTube ads as well. So although his net income stayed about the same (due to the extra investment), his revenue actually grew a lot.
  • The overall growth rate has been incredible! (look at the graph below)

·             

Checkout the video I did with Ron and be sure to read his gripping story here!

Last Month Profit – $5178

Name – Lidiya

Website – letsreachsuccess.com

Business Model – Blogging

Income Report – https://letsreachsuccess.com/make-5178-blogging/

Key Lesson(s):

  • Lidiya’s profits continue to grow, now into the $5000 range.
  • Content is key: Lidiya spends most of her time ensuring that her content is top notch and relevant.
  • Lidiya invested more effort into her email marketing. This included building her email list and staying in touch with her subscribers, including working on offering more “freebies” to get more subscriptions.
  • She began using automation and sequencing to introduce new people to her brand.

Last Month Profit – no update this month

Name – Spencer Haws

Website – NichePursuits.com

Business Model – Authority Affiliate Site

Income Report – https://www.nichepursuits.com/get-ready-niche-site-project-4/

Key Lesson(s):

  • No income report published this month.

Last Month Profit – $3105.33

Name – Johnny FD

Website – johnnyfd.com

Business Model – Mixed – Dropshipping & Investing

Income Report – https://www.johnnyfd.com/2019/11/oct-2019-monthly-travel-expenses-and.html

Key Lesson(s):

  • Johnny’s income for the month came from investments that he made when he sold his previous dropshipping business.
  • Although this was his lowest profit month in, he is not too stressed. He knows he will need another revenue stream soon, and is working on a plan for one.
  • Johnny is hesitant to start another dropshipping business because of the time and effort involved.
  • He remains a partner in a few dropshipping stores that he helped build, receiving about 15% of profits. His goal is to sell these stores after 12 months of consistent profit. 

Last Month Profit – $38,158

Name – Jon Dykstra

Website – fatstacksblog.com

Business Model – Authority Website (display ads)

Income Report – https://fatstacksblog.com/income-report-october-2019/

Key Lesson(s):

  • Jon found his website traffic and his RPMs go up in October, which is unusual for him in Fall.
  • Jon moved all of his websites to Ezoic, because he saw great results in September from moving two of his sites to that platform.
  • Jon started a tagging strategy in October, tagging about 3,500 posts!
  • Jon’s income reports do not include his income from Fat Stacks Blog, but from the niche sites that he owns.

Ryan Robinson

Last Month Profit – $21,200.09

Name – Ryan Robinson

Website – ryrob.com

Business Model – Authority Website (affiliate earnings)

Income Report – https://www.ryrob.com/blog-income-report-october-2019/

Key Lesson(s):

  • Traffic went up significantly! Went up to 459,996 unique readers and 561,732 unique sessions.
  • Ryan published 9 new long form articles on blogging-related topics.
  • Expenses went up a bit in October due to publishing more content with freelance writers.
  • Ryan kicked off a complete website redesign process, which was also a cause for the increase in expenses.

Honourable Mentions:

Although they don’t do exactly income reports there are a few reports that are worth mentioning and when they publish new reports I will be sure to include.

  • No honorable mentions this month

Am I missing any I should include? Please drop a message in the comment section below with anyone I should include next month!

September 2019 Income Report Roundup

Sep is one of my 2-3 favourite months for me in my business! Every one of my major businesses has been launched in Sep and I wanted to make sure 2019 was no different with a BIG push for the launch of MotionInvest.com 

Over the years for whatever reason I seem to have found I have a pace to my work which involves three phases to the year…

  • Build & Launch – Sep-Dec
  • Stabilize – Jan-Apr
  • Systematize / Rest – May-Aug

This year the big push in the build/launch phase is the blockchain project extensions BLADE and more relevant to this audience is MotionInvest where Spencer Haws and I are directly buying and selling websites. 

Longer hours and more action… in this phase if I am not making people uncomfortable with the pace I am pushing things it is a problem! I need to be not counting the hours and pushing hard. 

Based on some of the income reports it seems like others are really focused on growing their businesses. 

#1 takeaway – Go in Depth – Several of the sites covered here have refocused in September around the topic of their sites. Having a  site cover a topic in depth on multiple channels helps achieve a few results…

  • More efficient creation of similar content – Jon Dykstra is using the years of content at FatStacksBlog as an input to his other content creation efforts (Video and Youtube)
  • Topical Authority – The more articles you have around a given topic the more authoritative Google views your site – Ryan Robinson has focused his prolific content creation around the topic of blogging to help his how to start a blog rank higher

Quick August Update on my End:

  • The growth rate for blade.software has started to go exponential – see dashboard
  • MotionInvest launched with a lot of success, lots of very positive feedback and only made a couple adjustments…
    • Adjustment 1 – Lots of people just wanted the site and not the value add SOP’s or coaching so split those out as an optional purchase
    • Adjustment 2 – Free trial for month 1 subscription 
  • Lots of biking with the family was still able to be done in Sep!

My Reason for This Round Up:

When I started my online entrepreneurship journey I took a lot of inspiration from others that were sharing everything they did online. Seeing that people like me were making REAL money and that the opportunity to replace my day job was possible. 

It has been 3 years since I left my day job – https://authoritywebsiteincome.com/quit-my-job/

The more transparent the report the more I appreciated and was motivated by it. 

Over the years I have tried to be as transparent as possible sharing along the way my goals, business successes/failures and the ultimate results(profits). 

After years of sharing monthly income posts I decided that it made sense to stop these… a decision I actually regret as I wish I had found a way to keep sharing some of what I was doing. My reason was as my online world and “real” worlds became more tangled.  

Looking at many of the people that originally had an income round up they have also stopped. Namely the most famous in the space Pat Flynn no longer does income round ups. 

I will cover…

  1. List of inspiring income report posts and how they earned their profits
  2. Recognize motivating people showing not just telling people the results they are achieving
  3. Learn from others – What the key learning is from the people

Last Month Profit – $20.238.31
Name – Ron Stefanski
Website – onehourprofessor.com
Business Model – Authority Affiliate Site
Income Report – http://www.onehourprofessor.com/august-2019-monthly-income-report/
Key Lesson(s):

  • The best month ever for Ron! Congrats!
  • His main revenue generating site had a great month and he was surprised as he stated “The only thing that I’ve been focused on with this website in the last six months is updating content and with results like this, I have no question that this strategy works well.” This is a strategy we have had a lot of success with as well with clients from ContentRefined.com 
  • The overall growth rate has been incredible! (look at the graph below)

Let’s Reach Success

Last Month Profit – $4,800
Name – Lidiya
Website – letsreachsuccess.com
Business Model – Blogging
Income Report – https://letsreachsuccess.com/blog-income-report-pinterest-strategy/
Key Lesson(s):

  • ConvertKit wins another client, although I haven’t used it and I am happy with ActiveCampaign a lot of people are making the switch. 
  • The Pinterest strategy Lidiya is using is lean and clearly driving some results. If you have wanted to learn more about driving traffic to your blog check it out!
  • 35 blog posts published!

Last Month Profit – no update this month
Name – Spencer Haws
Website – NichePursuits.com
Business Model – Authority Affiliate Site
Income Report – https://www.nichepursuits.com/get-ready-niche-site-project-4/
Key Lesson(s):

  • No update this month

Last Month Profit – $6,238.21
Name – Johnny FD
Website – johnnyfd.com
Business Model – Mixed – Dropshipping & Investing
Income Report – https://www.johnnyfd.com/2019/10/sept-2019-monthly-travel-expenses-and.html
Key Lesson(s):

  • What is impressive about Johnny is the lifestyle he lived in Sep with expenses under $4k… what some people have in mortgage and vehicle expenses covered his entire month including a private jet, 3 trips and driving a ferrari! 
  • His big Sep focus was on his conference – invest like a boss!

Last Month Profit – $37,063 
Name – Jon Dykstra
Website – fatstacksblog.com
Business Model – Authority Website (display ads)
Income Report – https://fatstacksblog.com/income-report-august-2019/
Key Lesson(s):

  • Jon was prolific in Sep with new toys… lots of new video and audio equipment to help relaunch his YouTube channel and his soon to be launched PodCast channel. 
  • He is relaunching an EZoic review and case study which is looking promising
  • His income report does not include any revenue or expenses from his blog FatStacksBlog.com
  • It is interesting that Jon still finds it interesting to write the content himself on some of his sites. He enjoys it and is able to keep the rest of the machine moving while still creating content for his sites himself!

Last Month Profit – $25,280.27
Name – Ryan Robinson
Website – ryrob.com
Business Model – Authority Website (affiliate earnings)
Income Report – https://www.ryrob.com/blog-income-report-september-2019/
Key Lesson(s):

  • Almost 100k unique sessions up this month! That is a BIG increase congrats! 
  • 7 new LONG form guides on blogging related topics! 
  • Ryan is focusing his blog around the topic of blogging and trying to really drive the topical authority of his site around that niche. Currently his most popular articles cover a more widespread range of topics such as business ideas, books etc. By foucsing it should help signal to Goolge his blog is the authoity on blogging and therefore help rank his guide 1st which is his big money maker.

Honourable Mentions:

Although they don’t do exactly income reports there are a few reports that are worth mentioning and when they publish new reports I will be sure to include.

  • No honorable mentions this month

Am I missing any I should include? Please drop a message in the comment section below with anyone I should include next month!

August 2019 Income Round Up

August is typically a month where lots of online entrepreneurs enjoy the summer weather. Many of the reports below mention their appreciation for a source of income that gives them the flexibility to enjoy life in the summer!

#1 takeaway – Risk Mitigation: As entrepreneurs we are constantly pushing forward and sometimes don’t do the little things to make sure our business risks are mitigated. This often takes the form of relying on 3rd party services (email, hosting, payment processing, passwords etc) to hold our critical business data. There were 2 people this month that had scares which could have been a lot worse regarding 3rd party services holding their site and websites email list. My #1 takeaway this month is to refresh my monthly task of ensuring up to date backups of business critical infrastructure is taken! 

#2 takeaway – Prolific Commitment to Content: Many of the successful businesses in this group use the word “investment” and not “expense” when discussing content. The most expensive single outlay of capital by far is content for most of these businesses. 

  • 24k word pieces of content
  • $10k worth of content in a new site before the first monetization method is tested
  • 39 blog posts in a single month
  • $5k-$20k in content investment per month 
  • 75% of monthly expenses every month is an investment in content
  • 3 podcasts, big industry reports, content updates and 5 person marketing team! 

This analysis has me doubling down on the creation of some incredibly useful pieces of content (plus more than just words) that are in the works and coming out soon! 

Quick August Update on my End:

  • I have a significant focus on adbank.network and blade.software but in the rest of my business here were some of the key activities for Aug…
  • August was busy putting the final touches on the entity of MotionInvest.com and getting it ready for our soft launch in Sep and a larger push coming soon.
  • A rededicated focus the last 6 months to an ecommerce store with consistent content and executing 1 solid upgrade strategy per month has paid off with the sites best month in over 2 years!
  • ContentRefined was finalizing the plan for a couple big pushes in September during August including some team re-org.
  • My family summered hard with the kids out of school enjoying the cottage and lots of mountain biking 

My Reason for This Round Up:

When I started my online entrepreneurship journey I took a lot of inspiration from others that were sharing everything they did online. Seeing that people like me were making REAL money and that the opportunity to replace my day job was possible. 

It has been 3 years since I left my day job – https://authoritywebsiteincome.com/quit-my-job/

The more transparent the report the more I appreciated and was motivated by it. 

Over the years I have tried to be as transparent as possible sharing along the way my goals, business successes/failures and the ultimate results(profits). 

After years of sharing monthly income posts I decided that it made sense to stop these… a decision I actually regret as I wish I had found a way to keep sharing some of what I was doing. My reason was as my online world and “real” worlds became more tangled.  

Looking at many of the people that originally had an income round up they have also stopped. Namely the most famous in the space Pat Flynn no longer does income round ups. 

I will cover…

  1. List of inspiring income report posts and how they earned their profits
  2. Recognize motivating people showing not just telling people the results they are achieving
  3. Learn from others – What the key learning is from the people

Last Month Profit – $17,131.22

Name – Ron Stefanski

Website – onehourprofessor.com

Business Model – Authority Affiliate Site

Income Report – http://www.onehourprofessor.com/august-2019-monthly-income-report/

Key Lesson(s):

  • The overall growth rate has been incredible! (look at the graph below)
  • Technical challenge cost Ron a lot with a site being updated and having a noindex, nofollow not removed when the site was moved from staging to production
  • Content is by far the biggest expense with a $10k investment in content in a new site without turning on any source of earnings from it

Last Month Profit – $4,590

Name – Lidiya

Website – letsreachsuccess.com

Business Model – Blogging

Income Report – https://letsreachsuccess.com/earned-4590-online-last-month-business-vision/

Key Lesson(s):

  • Interesting self reflection on aiming to make six figures from blogging
  • 39 blog posts published on her site in August! Continues to publish prolifically

Last Month Profit – no update this month

Name – Spencer Haws

Website – NichePursuits.com

Business Model – Authority Affiliate Site

Income Report – https://www.nichepursuits.com/get-ready-niche-site-project-4/

Key Lesson(s):

  • No update this month

Last Month Profit – $4,026.72

Name – Johnny FD

Website – johnnyfd.com

Business Model – Mixed – Dropshipping & Investing

Income Report – https://www.johnnyfd.com/2019/09/aug-2019-monthly-travel-expenses-income.html

Key Lesson(s):

  • One of the only people on here whose business model is dropshipping via a shopify store. It can be a great model with a few more moving parts/opportunities for optimization vs a typical content site
  • With a busy fall travel schedule he seems to have really prioritized the lifestyle side for the month with lots of gym time and relaxing time!

Last Month Profit – $38,047 

Name – Jon Dykstra

Website – fatstacksblog.com

Business Model – Authority Website (display ads)

Income Report – https://fatstacksblog.com/income-report-august-2019/

Key Lesson(s):

  • Jon had a scare this month where he thought his database of email subscribers may have been lost! This is not something that I have historically backed up but based on Jon’s scare I am adding it to my monthly task of backing up critical business data!
  • Optimization mindset – Jon is great at always looking at tweaks to make small incremental improvements! For one site he optimized image hosting saving him $300/month, he jokes that it will help pay for netflix but in all reality if he continues to find a $300/month savings every month in 1 year his entities value will have increased by over $100k (monthly savings 300×12)*(business valuation 3x annual earnings)

Last Month Profit – $30,814

Name – Ryan Robinson

Website – ryrob.com

Business Model – Authority Website (affiliate earnings)

Income Report – https://www.ryrob.com/blog-income-report-august-2019/

Key Lesson(s):

  • This is the first month I have had Ryan on here, Maddie from ContentRefined who was on his podcast here mentioned I should include him!
  • Epic Content – Ryan has really focused on producing incredibly large posts 5000+ word minimum with some monsters at 24k words like his how to start a blog post

Honourable Mentions:

Although they don’t do exactly income reports there are a few reports that are worth mentioning and when they publish new reports I will be sure to include.

This month there is one other report I want to feature…

EmpireFlippers – Quarterly Report

$498k/month Revenue in Q2 2019 Published Aug 26, 2019

https://empireflippers.com/q2-report-april-may-june-2019/

Key Lesson(s):

  • Compounding growth over 6 years “If you roll up your sleeves, commit to work every day, and have a vision of the future for your business, then the compound interest you’ll gain might just change your life.” 
  • Content consistently everywhere, their content push on giant industry report, 3 podcasts, content updates to existing content has all resulted in over 50% of their inbound traffic being organic.  

Am I missing any I should include? Please drop a message in the comment section below with anyone I should include next month!

July 2019 Income Report Roundup

When I started my online entrepreneurship journey I took a lot of inspiration from others that were sharing everything they did online. Seeing that people like me were making REAL money and that the opportunity to replace my day job was possible. 

It has been 3 years since I left my day job and without me creating my own income reports I am not sure if this would have been possible – https://authoritywebsiteincome.com/quit-my-job/

The more transparent and useful the income report the more I appreciated and was motivated by it. 

Over the years I have tried to be as transparent as possible sharing along the way my goals, business successes/failures and the ultimate results(profits). 

After years of sharing monthly income posts I decided that it made sense to stop these… a decision I actually regret as I wish I had found a way to keep sharing some of what I was doing. My reason was as my online world and “real” worlds became more tangled.  

Looking at many of the people that originally had an income round up they have also stopped. Namely the most famous in the space Pat Flynn no longer does income round ups at SmartPassiveIncome. 

Today I am going to start a monthly series looking at some of the most inspiring active income reports and what you can learn from them. 

I have tried to add ones here that do a great job of providing inspiration to you no matter what stage of the business you are at. 

I will cover…

  1. List of inspiring income report posts and how they earned their profits
  2. Recognize motivating people showing not just telling people the results they are achieving
  3. Learn from others – What the key learning is from the people

Income Report Roundup

Last Month Profit – $16,736.00

Name – Ron Stefanski

Website – onehourprofessor.com

Business Model – Authority Affiliate Site   

Income Report – http://www.onehourprofessor.com/july-2019-monthly-income-report/

Key Lesson(s):

  • It is important to track the leading indicators. Ron made over $16k but was most excited about $2.10 from a new website. It is important to not lose track of the little things/leading indicators as a business grows
  • July 4th and a surgery didn’t impact the business too much

Last Month Profit – $6,652

Name – Lidiya

Website – letsreachsuccess.com

Business Model – Blogging

Income Report – https://letsreachsuccess.com/blog-income-how-i-made-6652-blogging/

Key Lesson(s):

  • Prolific Content Creation! Upgraded 2 blogs posts and published 34 new blog posts published including interviews and only 4 guest posts. 
  • Sponsorships account for 80% of revenue. This is a revenue source that many people have not fully explored but can account for a significant revenue source for a site. 

Last Month Profit – $1,392.11 (Niche Site Project 4 Only)

Name – Spencer Haws

Website – NichePursuits.com

Business Model – Authority Affiliate Site

Income Report – https://www.nichepursuits.com/get-ready-niche-site-project-4/

Key Lesson(s):

  • Conflicting Revenue Sources – EZoic ads is performing very well but potentially hurting Amazon earnings and potentially causing larger issues with user experience (site speed, number of ads etc). Running a site can still require both management by the numbers and looking at the site thinking about your users experience.
  • Think about the long term – Spencer has invested $18k up to this point to build the site mostly with content and after 11 months has had his first profitable month. Despite being in the “hole” $15k the value creation in terms of the ability to sell the site has clearly increased his businesses value. 

Last Month Profit – $10,145.10

Name – Johnny FD

Website – johnnyfd.com

Business Model – Mixed – Dropshipping & Investing

Income Report – https://www.johnnyfd.com/2019/08/july-2019-travel-expenses-and-income.html

Key Lesson(s):

  • Optimizing PnL for Life – More than anyone I have come across Johnny really focuses on both the revenue and expenses for not just his business but life in general. Financial freedom is clearly a goal of his and wants to demonstrate how he can live a very exciting life with a remarkably low monthly expense. If your priority is financial freedom and optimizing life he is great to follow!

Last Month Profit – $37,450 

Name – Jon Dykstra

Website – fatstacksblog.com

Business Model – Authority Website (display ads)

Income Report – https://fatstacksblog.com/income-report-july-2019/

Key Lesson(s):

  • Invest in Content – Jon spent over $20k on Content in July which is consistent with some of his other months. 
  • Multiple Monetization – More than anyone I know Jon is a wizard at testing and managing/tweaking multiple display ad options. He does not just throw up adsense and accept the earnings he gets. Very impressive 

Honourable Mentions:

Although they don’t do exactly income reports there are a few reports that are worth mentioning and when they publish new reports I will be sure to include.

A couple examples of ones I will be sure to cover are…

EmpireFlippers – Quarterly Report

AuthorityHacker – Case Study w Real Numbers

  • Sold 18 month old Authority Site for mid 6 figures
  • https://www.authorityhacker.com/how-to-sell-your-business/
  • Key Lesson – Setup for success from the start. They didn’t dabble in seeing if it would work but full committed from the start to invest in the team/content and link building process that resulted in the growth they experienced.  

Am I missing any I should include? Please contact me I am missing anything.

August Income Report

August was the type of month I like most where I felt like we were pushing hard on lots of fronts and risking more then we have been recently and the result was some big wins and some big failures!

As an old ski racing coach liked to say…

If you are not falling occasionally you aren’t trying to go fast enough!

Another month and another little canoe trip! 3 done this year and only 1 left.

Below is my income and business report for Aug…

Hopefully, this post will shed some light on how I build/operate my online business and gives you some useful insights. There are plenty of areas for improvement in my business and I try to highlight these as well!Continue reading

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