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CORRECTION – Apr 29 – Tung from Cloud Living Journey in the comments did some more research and determine that it was not in fact a negative SEO attack against my site but just a massive amount of links from 1 website that was generating the unusual # of backlinks. Thanks for correcting me Tung!
Let me make sure to clear this up right away – I do not credit the negative SEO campaign that is hitting my case study website for increasing my traffic to record levels.
So what’s wrong with the title?
– Have I been attacked by a negative SEO campaign – Yes
– Have I had record traffic numbers (480+ visitors per day!) – Yes
– Do I think the negative SEO campaign affected my traffic – NO!
There are many factors that go into how much traffic comes to my site and although there has been a big increase in search traffic I believe the work done over the month including more relationship building and some high PR relevant links will have had a larger effect than thousands of crappy links.
I discovered that my site had a completely unnatural amount of backlinks and after doing some research I suspected I had been targeted by a negative SEO attack.
There is a lot of misinformation, bad advice and fear mongering. A lot of people were claiming a negative seo attack had ruined their site. However, I was unable to find a single story where people would show with even reasonable data to back it up that negative SEO effected their site.
There were more people talking about how to prevent negative SEO or even sell people products claiming to protect your site (don’t buy this).
There is too much talk without enough data….so here is a little data…
Effect of Negative SEO on my Website?
Massive number of backlinks started to come Mar 23rd and at around the same time my traffic which had been relatively level since the January rush started to climb.
Negative SEO – Myths, Realities, and Precautions
SEO Moz (the source I most trust for all things SEO) compared Negative SEO claims to those of UFO’s and challenged its readers to come forward with any factual stories of negative SEO affecting their site.
What Other People Say
Spencer Haws who is also sharing a live case study had his site attacked with a negative SEO backlink campaign and today announce his site had gone to #1 in Google for his keyword.
Here is his take on the negative SEO campaigns effectiveness…
So, at this point I am seeing no ill effects from all the poor quality links coming to my site. I hope it stays that way, but I’m quite nervous about it.
A few weeks after his post about negative SEO -he posted the site was at #1 in Google!
Even though he has seen an increase in traffic I don’t and believe he doesn’t credit the negative SEO campaign with its rise.
My Fast 4 Part Negative SEO Defense Strategy (Spent as little time as possible!)
- Sign up for Google Webmaster Tools
- Continue building higher authority links via Guest Posting and Relationship Building
- Monitor Backlinks using MajesticSEO and AHrefs (both a free accounts)
- If I receive an unnatural link profile email from Google – Use the Google Disavow tool
- I have not used the disavow tool and don’t plan on it
Who Attacked Me? Am I Pissed?
Probably a reader of this site looking for a website to test his/her (but most likely a him) strategy on to see the results.
In the end I am in fact glad this attack has occurred –it has given me another personal data point along with the information from sources like SEO Moz that has me thinking negative SEO campaigns do not work.
Most talk online about negative SEO is just fear mongering – don’t waste your time on negative seo!